A focus on duplication to benefit search engine placement

Your content can never really rank or sell if it doesn't appeal to a particular audience/consumer. Mobile search traffic has surpassed desktop traffic worldwide. And with the growth in voice-activated digital assistants, more people are doing voice queries. In these cases, the traditional '10 blue links' format doesn't work …

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Find out more about web 2.0

The typical clickthrough rate for online advertising remains around 0.2 percent; for search advertising, it is around 5 percent. A number of free programs on the web such as http://www.xmlsitemaps.com can help you create an XML sitemap. You need to make sure that your address is …

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Pay attention to Google algorithms

Even fewer individuals focus on quality without any price considerations. Major problems might need a different approach, including getting a second SEO opinion or going back to the research phase. The internet marketer then starts optimizing their websites for the search engines by creating good content, manipulating HTML code, such …

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Learn how to start with trust rank

The greater the motivation, the more time spent on an external search. There is usually some sort of catch to make you upgrade to paid (shared) hosting. Your content needs to come together in such a way that it shows a search engine that you are an authority on a …

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Unheard ways to achieve success with non reciprocal links

Although people still refer to PageRank as a major factor in ranking well in search engines, this reference is now simply shorthand for the hundreds of signals that search engines use to compile a list of the most relevant results possible for a query. When itoccurs, shoppers select from a …

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Warning: These mistakes could destroy your text links

You would expect people may drop in out of curiosity, looking for product A, whereas you are selling product B. While blogs might be a great way to position yourself as an expert, they have a way of producing challenging feedback. On Page SEO in its most simple form is …

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Taboos about link bait that you should know

Google is very smart at not only sniffing out low quality and paid links, but also irrelevant links. However, I think it's important to understand that SEO alone will not get you the traffic/conversions to reach your highest level of marketing potential. Here at Ginger Nut Media we specialise …

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At last - revealed: the secret to authority sites

Every page should have a description that isn't used anywhere else on the site. Some directories cost money in order to be accepted into their listings. Once again, while some of these can pass legitimate value, others pass little and aren't worth your time or money. Using a variety of …

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Its all about analysis

Testimonial link building is a win-win scenario. Many businesses offer you the chance to say a few words about your experience using their products. Measuring behaviour directly gives you real data. This may be difficult because consumers collect and integrate information about products from a wide variety of sources, including …

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When auditing your site, take time to think about keywords

Keyword research does not apply only to on-page textual elements. The problem may lie in the fact that by fluke sometimes the websites begin to get good rankings but these rankings don't last. They're critical for B2B companies, which usually derive more traffic from Google than they do from other …

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Using traffic estimation tools in conjunction with html

Increasingly specific and much longer search queries are required in order to find the right information. Off-site SEO focuses on any aspect of search optimization that isn't part of your own site. In other words, off-site SEO is the discipline of building backlinks through social networks and other media. It's …

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The death of page rank

Guerrilla marketing programs obtain instant results using limited resources. Encoding devices provide the means of transmitting information and include advertisements, public relations efforts, press releases, sales activities, promotions, and a wide variety of additional verbal and nonverbal cues sent to receivers. Your website is your primary marketing hub. Make sure …

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Difficult things about javascript

With such a large community, WordPress has many many SEO based plugins that can now be used to avoid many negative effects that may be caused by a default WordPress website in terms of SEO. SEO is connected to strong sales funnels and often shows a high return on investment …

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Useful tips from experts in keyword density

Links from trustworthy sites signal to search engines that your site is trustworthy too. Effective link building is now about trust and popularity. Only a high-quality backlink works in this model. Local search engine optimisation, therefore, is going to be one of the key methods used by businesses, in an …

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Create the structure for your post

95% of the U.S. Internet browsing population accesses search engines each month. Furthermore, the U.S. online population makes an average of 37 search engine visits per person per month. The search industry is constantly innovating, and it might seem overwhelming for marketers with limited time and resources to …

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Ridiculous rules about nofollow links

Do any hosting considerations need to be taken into account? Revenue and costs are normally easy to obtain, because many companies record these numbers for accounting purposes. Make a point to search for your site on Google alternatives to see where you rank. Users will also become frustrated if they …

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The infamy behind keyword density

The higher the organic search traffic the better, as more traffic means more people reading your blog post. A guest post on a website with traffic is similar to being featured in a newspaper, the larger the newspaper the more people will hear about what you have to say. Do …

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Get some paid social media promotion

Aside from the "traditional" SEO ranking factors, we're seeing a lot of new factors come into play: A natural link profile has variety. The links come from different domains and links will have different strengths. Google values relevancy to the user's search more than it values pure LINK Authority. When …

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The death of doorway sites

If none of those works for you, then perhaps it's time to consider that there might be a problem with the recipe. Without an inviting layout, your content has less of a chance to be seen. If you choose the wrong keywords, you might be able to optimise for them …

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Tell me more about forums

And the common belief is people generally scan and review the first two pages of the SERP. Hopefully your website is laid out in a way that allows users to easily find the content or pages that you want to promote. The reality is that, for many businesses, 10-20 high-quality …

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Design + widgets = Greatness

The Moz plugin will show you the Page Authority (PA), Domain Authority (DA), number of inbound links, internal links, and number of inbound links from root domains (RD) - essentially the home page of another website. Entering head terms into Google and making note of Google Suggest results is a general …

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The mysterious world of long tail search

So I'm going to carry on using ALT text on my images, even when they contain no information. If it is deemed the intent is manipulative and low-quality with no value add, Google can take action on it - using manual or algorithmic actions. With all the searching your potential customers …

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Optimising the speed of Website

Two additional brand sets become part of the evaluation of purchase alternatives: the inept set and the inert set. Topical search engines are also referred to as specialty search engines. Data analysis is another critical role for the SEO in charge of a search program. Many site owners do not …

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Emphasizing fast results by using stickiness

As an SEO, it is extremely important to stay up to date on current trends and techniques.What are some of these things someone can do to help their site rank well? While companies may take advantage of in-house resources, many also outsource specific functions, such as writing, filming, recording …

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Make sure your SEO checklist includes reporting for best results

Mobile-first. It's coming. And I still feel that a responsive website, in addition to all the AMP and so, is essential. Your homepage is the most important and likely your strongest webpage. The link power (AKA link juice) is distributed from the homepage to all other subpages. Ideally, you should …

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Great ideas about anchor text to share with your colleagues

When someone searches for specific keywords and you implemented them into your content search engines will recognize those words. Once you've discovered your evangelists, think about ways to nurture and encourage them. At the simplest (and possibly most meaningful) level, find a way to thank them for spreading the word …

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Be mindful of widgets

In most cases, overt solicitations for products or services aren't welcome. Humor has proven to be one of the best techniques for cutting through clutter, by getting attention and maintaining it. The factors that search engines use to rank results include social media engagement, off-site optimization, topical authority, latent semantics …

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Enthusiastic about content

people have spent anything from a dollar to $14 million (on sex.com) to acquire keyword-rich domain names. I also eliminate phrases that appear unnatural or may be difficult to use in a sentence.

Create content that is worth being searched for

The authority of the domain is important and …

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Increase Organic Traffic by the manipulation of content

Be Yourself. Write about what you know and make it a conversation with your readers. Keep it natural. People will find your content because they speak the same language and seek your advice. Functionally, growth hacking means exploiting search engine weakness - not human weakness - but philosophically it means identifying advancement …

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Things you most likely didn't know about hits

A search engine results page (abbreviated to SERP) is the listing of results returned by a search engine in response to a query for a keyword or phrase. Search engines, like Google and Bing, will return many pages of content results for a given search term. Would you like to …

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Reasons why you cannot fully understand analysis

Long Tail SEO is a really useful technique to generate organic search traffic for your website. Matching marketingobjectives with the key targetmarket is an important step. Always keep the restrictions of the small screen in mind when creating or editing content. Don't use too many long sentences, keep your paragraphs …

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Here is a quick way to solve a problem with ROI

Search engines are constantly evolving and changing their algorithm in order to keep up with the constantly developing new technology. Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major …

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All you wanted to know about forums but were afraid to ask

Somebody already wrote something about you. They mentioned your brand or product, but they have not linked to your website. In situations like these, it is usually enough to contact the webmaster and ask him to convert that mention into a backlink. Google has stated that meta descriptions are NOT …

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Here's what industry insiders think about analytics

A key figure to be used in a lifetime analysis is the cost of acquiring new customers. You can make sure you have chosen the right SEO phrase to win in two steps. First, think about what you would search for to find that content. We use search every day …

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