Actionable tips on URLs and Twitter

Even when you have in-house expertise, sometimes it is good to get second opinions. Studies have shown that organic search results are more highly trusted than PPC (SEM) advertising. While consumer-generated ads may be effective at generating customer retention, they are less successful for increasing a customer base. Google your …

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Carve out time for concentrating on keyword stuffing

High quality images are very important for every website. However, big images mean slower sites. Optimizing images will reduce the file size and will improve your site's loading speed tremendously. This is particularly true for graphic design and Web developer sites, industry-specific sites, professional service sites, and information-rich sites. Traffic …

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Create an interactive tool for good SEO

When you link to reputable 3rd parties in your website, you are indirectly benefitting your SEO in many ways. Within a few years, everything changed. To reach consumers, marketers recognize that today's consumers use multiple devicesin several ways. your home page or blog listing pages).

Follow a consistent cadence towards …

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Design + web crawlers = Greatness

Good formatting can instantly improve your page's readability. This, in turn, can improve your engagement rate. Search engines have responded to this and actually penalize sites that over use keywords. There are two main factors that Google considers when ranking results for a given query -- relevance and authority. The relevance …

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How to deal with 301 redirects

Selecting the right keywords, in the end, all comes down to understanding your target audience. Creating content is an art form which can take up a huge amount of your time. No matter what niche your website is in, when you start writing an article, always provide helpful and actionable …

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The secret behind web 2.0

Backlinks are one of the most important factor of off page optimisation to rank your website on SERPs. There are many backlinks, and all are not important. Considering which backlinks are important and which links should be directed to your website, understanding no follow and do follow links is essential …

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What everyone ought to know about doorway sites

For a long time Google looked at the name of a particular website and the queries that were entered and might rank that site higher if the domain name had some match with the query. If you are not currently tracking your website, you should implement those two programs right …

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Why has keyword density been so popular?

Consumers, or end users, represent one primary target market for a firm's offerings. The better approach is to form a hypothesis about what you'd like to know and then let the data tell you the answer in the most objective light. For those who have the budget and want instant …

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Analyse your existing stickiness

You can also use Fetch as Google within the Crawl section of Google Search Console to render your site the way Google sees it on different mobile devices. Beauty is important and usability is even more critical, however, neither will work for your revenue stream if no one comes to …

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Hidden facts about onsite SEO

Google has adopted this blended (SERP) model, calling it Universal Search. Repetition helps embed a brand in the consumer's cognitive memory. Whether it's your friends, relatives, employees, colleagues, business partners, clients, or anyone else, ask them for a link. Someone you know has a website or blog, so take advantage …

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I urge you to think about conversion rates

The power of a blog comes from a landscape in which one dissatisfied consumer can now vent to thousands, and in some cases millions, of people. Phrases like "keyword research" and "organic search" are bound to come up when you start talking about SEO. Originally devised as a way to …

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Turn your trust rank into a high performing machine

Search engines will penalise pages it thinks don't provide enough value as visitors prefer informative and high quality results. If your site has a blog with public commenting turned on, links within those comments could pass your reputation to pages that you may not be comfortable vouching for. The greatest …

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